U.S. luxury brand Coach plans depositary receipts listed in Hong Kong this month
to improve the Chinese mainland market's brand image. Listed in New York handbag
maker Coach in applications submitted to the Hong Kong Stock Exchange said it
plans to issue up in the city 293 million shares of Exchange ADS, begin trading
next Thursday. The company will maintain a primary listing on the New York Stock
Exchange.
Coach of the Hong Kong Stock Exchange is the largest international brands, a move
aimed at expanding China market, because the continent is expected in three to
five years surpassed Japan to become the leading luxury goods market.
Some luxury goods vendors have been listed in Hong Kong, including the French
cosmetics retailer L''Occitane, the Italian fashion company Prada and luggage
manufacturer Samsonite.
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